Thursday, January 21, 2010

MEDIAPOST Events Calendar for Thursday, Jan 21, 2010

Thursday, Jan 21, 2010  MEDIAPOST Events Calendar
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Here's the industry most comprehensive Events Calendar. To submit an event visit MediaPost.com or email events@mediapost.com
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Next Week
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Monday, January 25, 2010
Media Buying Academy : MEDIA BUYING ACADEMY'S 4 1/2 DAY BOOT CAMP
Los Angeles, Los Angeles, CA
Media Buying Academy's Boot Camp is the only 4 1/2 day seminar that teaches the "how-to's" and "ins and outs" of buying both traditional media and the basics of Internet. We've been imitated by many, but ours is a fast-moving, information-packed curriculum taught by experienced, seasoned veterans with style and war stories that will reinforce why things are done the way they are. Our workbooks (5 of them) are over 2,000 pages and worth the cost of tuition by themselves. Don't miss this seminar! Learn how to buy media with power and confidence! Learn about Newspaper, Outdoor, Theater, Radio, Cable TV, Broadcast TV, Transit, Consumer Magazines, B2B, Media Planning Tips and Internet buying. Agency staffers love this class. Marketing Directors learn how to communicate with their agencies. Call 1-800-622-2893 or visit our website at: www.mediabuyingacademy.com Hurry, seating is limited.

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Monday, January 25, 2010
OMMA PERFORMANCE
San Francisco, CA
OMMA Performance is intensively focused on performance and lead gen tools and strategies for marketers, advertisers, publishers and third-party vendors.

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Tuesday, January 26, 2010
OMMA SOCIAL
San Francisco, CA
OMMA Social is designed to guide you through the terrain of social media and how it relates to your brand or web property. This one-day conference will address social marketing challenges and provide insight into the future of this new medium including valuable information on the tools and resources available to utilize components such as conversational advertising, widgets, hosted communities and syndicated user-generated content to its fullest extent. Top names in the industry will share secrets for connecting with consumers online using social networks and uncover new insights and emerging trends of this burgeoning phenomenon.

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Tuesday, January 26, 2010
The Software & Information Industry Association (SIIA) : THE SOFTWARE & INFORMATION INDUSTRY ASSOCIATION'S 2010 INFORMATION INDUSTRY SUMMIT
Cipriani 42nd Street, 110 East 42nd Street, New York, NY
WHO: Software and Information Industry Association (SIIA) WHAT: SIIA Information Industry Summit WHEN: 26-27 January 2010 WHERE: Cipriani 42nd Street, New York

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Tuesday, January 26, 2010
Red Door Interactive : RED DOOR INTERACTIVE SPEAKER SERIES: LEVERAGING SOCIAL MEDIA TO ACCELERATE THE CUSTOMER LIFECYCLE
Diamond View Tower (15th Floor Skybox), San Diego, CA
Social media is playing a significant role in shaping customer buying decisions. As a result, retailers are abandoning traditional advertising channels in favor of social media and other digital channels to proactively engage consumers in real time. In this edition of Red Door's Speaker Series, a panel of experts will discuss these dramatic changes and provides insights to help optimize your social strategy.

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Tuesday, January 26, 2010
NEXT MEDIA LEADERS NYC NETWORKING EVENT | JAN 26 @ W-UNION SQ.
W-Hotel Union Square (Olives Lounge), New York, NY
Bring your business cards to take part in a cutting edge junction of leaders in PR, media, marketing, advertising and tech while discussing current events and new ideas. We are a group of influencers that come together to discuss, exchange and thrive on meeting new people and making lasting connections.

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Tuesday, January 26, 2010
Media Leaders : NEXT MEDIA LEADERS LA NETWORKING EVENT | JAN 26 @ THE OTHER ROOM
The Other Room, Los Angeles, CA
PLEASE RSVP HERE on our main website:
http://medialeaders.tv/ Bring your business cards to take part in a cutting edge junction of leaders in PR, media, marketing, advertising and tech while discussing current events and new ideas. We are a group of influencers that come together to exchange and thrive on meeting new people and making lasting connections. EVENT DETAILS: Where: The Other Room Venice Beach, CA When: Tues. Jan 26th @7-10PM RSVP HERE on our mainsite: http://medialeaders.tv/

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Tuesday, January 26, 2010
Media Leaders : NEXT MEDIA LEADERS SAN FRAN NETWORKING EVENT | JAN 26 @ W-HOTEL
W-Hotel San Francisco Lobby Bar, San Francisco, CA
PLEASE RSVP HERE on our main website:
http://medialeaders.tv/ Bring your business cards to take part in a cutting edge junction of leaders in PR, media, marketing, advertising and tech while discussing current events and new ideas. We are a group of influencers that come together to exchange and thrive on meeting new people and making lasting connections. EVENT DETAILS: Where: W-Hotel San Francisco Lobby Bar 181 Third St , San Francisco, CA 94103 When: Tues. Jan 26th @7-10PM RSVP HERE on our mainsite: http://medialeaders.tv/

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Tuesday, January 26, 2010
Media Leaders : NEXT MEDIA LEADERS AUSTIN NETWORKING EVENT | JAN 26 @ 219 WEST
219 West, Austin, TX
PLEASE RSVP HERE on our main website:
http://medialeaders.tv/ Bring your business cards to take part in a cutting edge junction of leaders in PR, media, marketing, advertising and tech while discussing current events and new ideas. We are a group of influencers that come together to exchange and thrive on meeting new people and making lasting connections. EVENT DETAILS: Where: 219 West, Austin, TX When: Tues. January 26th @ 7-10pm ENJOY THE DRINK SPECIALS FOR THE FIRST 2 HOURS (7-9PM, Don't be late!) $2 Beers | $5 Media Martinis RSVP HERE on our mainsite: http://medialeaders.tv/

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Tuesday, January 26, 2010
Media Leaders : NEXT MEDIA LEADERS BOSTON NETWORKING EVENT | JAN 26 @ CITY BAR
City-Bar, Boston, MA
PLEASE RSVP HERE on our main website:
http://medialeaders.tv/ Bring your business cards to take part in a cutting edge junction of leaders in PR, media, marketing, advertising and tech while discussing current events and new ideas. We are a group of influencers that come together to exchange and thrive on meeting new people and making lasting connections. EVENT DETAILS: Where: City-Bar Boston @ The Lenox 61 Exeter Street (at Boylston) Boston, MA 02116 When: Tues. Jan 26th @7-10PM ENJOY THE DRINK SPECIALS $5 Beers | $8 Media Martinis RSVP HERE on our mainsite: http://medialeaders.tv/

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Tuesday, January 26, 2010
Media Leaders : NEXT MEDIA LEADERS CHICAGO NETWORKING EVENT | JAN 26 @ W-HOTEL
W Hotel Whiskey Sky Bar on the 33rd Floor, Chicago, IL
PLEASE RSVP HERE on our main website:
http://medialeaders.tv/ Bring your business cards to take part in a cutting edge junction of leaders in PR, media, marketing, advertising and tech while discussing current events and new ideas. We are a group of influencers that come together to exchange and thrive on meeting new people and making lasting connections. EVENT DETAILS: Where: W Hotel Whiskey Sky Bar on the 33rd Floor 644 Lake Shore Drive (33rd Floor) | Chicago IL | 60611 When: Tues. Jan 26th @7-10PM RSVP HERE on our mainsite: http://medialeaders.tv/

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Wednesday, January 27, 2010
Chicago American Marketing Association : MARKETING TO WOMEN
W Chicago - City Center, 172 W Adams St, Chicago, IL
Join us for a Marketing to Women seminar where you'll hear marketing and thought leaders from Trendsight Group, BlogHer, Midas International, and Sara Lee Corporation share their insights on reaching the world's most powerful consumers and winning their business. You'll learn how to translate gender differences into business-boosting marketing ideas, take home a new understanding of women, tap into their immense purchasing power, appeal to key influencers, and how to promote products that aren't typically marketed to women (think auto, sports, electronics, and hardware).

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Wednesday, January 27, 2010
Media Recruiting Group - Course Division : SOCIAL MEDIA & DIGITAL MARKETING (SEO, SEM, BLOGGING, ETC.)
The Williams Club of New York, 24 E. 39th Street (Madison/Park), New York, NY
Customer buying patterns have shifted due to advances in the Web & social media. How have you responded? Learn how to combine social media marketing with tried and true SEO & SEM techniques to drive traffic to your site, build your online audience and increase your business. This course will cover the essentials of Social Media marketing tactics/strategies for growing traffic online, including Facebook, Twitter, LinkedIn and other key social networks. It will also teach you how to integrate your social media marketing with your other digital and established campaigns.

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Wednesday, January 27, 2010
SF New Media : SF NEW MEDIA DRINKUP
Infusion Lounge - 124 Ellis St., San Francisco, CA
Welcome to the SF New Media Club! We are a group of marketing, advertising and entertainment professionals in San Francisco that meet monthly for casual mingling. If you are a brand marketer or work at an ad agency, interactive agency or media company (online or offline) then this is your chance to come and hang out with your peers in a laid-back environment. ---------------------------------------------------------- This month we will give away an XBox 360 and a couple of copies of the new Windows 7, courtesy of Microsoft! Also, Infusion Lounge is extending it's happy hour specials until 8:30 PM just for us! This will be the first of many amazing events this year, so make sure you stop by to learn all we've got planned!

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Thursday, January 28, 2010
BIMA (Boston Interactive Media Association) : THE 2010 DIGITAL STATE
, Boston, MA
BIMA's annual state of the industry event is a program that has evolved to focus on insightful discussions and examinations of what is coming as we move forward in a digital interactive world. Join us as we discuss: * The evolving role of "social" as part of media strategies * Agency transformation (e.g. departmental shifts and evolving job titles/tasks) * Metrics and analytics * The ever-changing search landscape * Changing online privacy regulations * New IAB guidelines and experiential media BIMA's annual state of the industry event is a program that has evolved to focus on insightful discussions and examinations of what is coming as we move forward in a digital interactive world. Don't miss this event! Agenda: 6:00pm - 6:30pm: Registration & Networking 6:30pm - 8:00pm: Panel Discussion Follow this event on Twitter using hashtag #BIMAedu Click here to read our Registration Policy

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Thursday, January 28, 2010
The Advertising Research Foundation :
Bently Reserve, San Francisco, CA
Join us at our upcoming San Francisco event to learn how to use listening, evaluate listening applications, develop a listening strategy, integrate it into your existing research program, create an action plan and apply its learnings. Get answers to your questions on listening and develop an action plan that specifically addresses your business needs during this interactive day. Speakers include: ·Keynote: Jeremiah Owyang, digital media strategy superstar and blogger and Partner, Customer Strategy, Altimeter Group ·Steve Patrizi, Vice President, Advertising Sales & Operations at LinkedIn ARF Members: $595 Non-Members: $895

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Thursday, January 28, 2010
Social Media Club Chicago : SOCIAL MEDIA CLUB CHICAGO: JANUARY 28 SOCIAL NETWORKING, FUN & GAMES
Q Room 565 Quincy, Chicago, IL
It's a New Year! Join Social Media Club Chicago for our first ever Social Networking, Fun and Games Night at the Q Room!!! Location Sponsor
http://565quincy.com/q_room.php When entertaining guests, you better have something entertaining. Introducing the Q Room - your recreational home within a home. Access to 565 Quincy's exclusive Q Room gives you bragging rights to a private bowling alley, putting green, movie theater, and more. With 11,000 square feet of space, you can truly let loose and play. # 2 lane private bowling alley # Movie theater # Putting green # Fitness Center # Foosball Tables # Pool Tables # Lounge

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Friday, January 29, 2010
DMA : ACCELERATING THE TRANSITION TO A DIGITAL AGENCY
Naples Grande Beach Resort, FL
Today, the most successful agencies have redefined themselves as companies that provide a combination of marketing services and specialized advertising for all available channels. Produced by and for senior direct marketing agency executives, this is the event of the year for candid discussions on improving performance and ROI.

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Saturday, January 30, 2010
Center for Sustainble Journalism, Kennesaw State University : SOCON10- ENOUGH THEORY; NOW SHOW ME THE MONEY - AND THE LOVE. PROVEN SOCIAL MEDIA, SOCIAL NETWORK TACTICS TO ENRICH YOUR BUSINESS, NONPROFIT AND YOURSELF
Kennesaw State University, Kennesaw, GA, GA
SoCon10, Southeast's premier social media and social networking conference is now in its fourth year.In the first three years, we introduced social media, user-generated content, blogs, podcasts, video logs, social networking, wikis, Twitter... but nothing stands still. Find out what you have to know in 2010 to stay ahead of the learning curve. Find out who is doing great stuff; who has great, innovative ideas. Network and learn -- and maybe even partner with -- independent content producers, new media pros, academics and people from across the spectrum of marketing, public relations, legal, human resources, and executive ranks. Just $99 for the full 1.5 days, including a Big Eating, Big Thinking Networking Dinner on Friday night. Or $49.95 just for Saturday, including a continental breakfast and networking lunch.

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Coming Soon
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Monday, February 01, 2010
ClickZ, DMA, & Email Experience Council : WHAT'S WORKING NOW IN EMAIL MARKETING
Eden Roc , Miami, FL
What's Working Now in Email Marketing: Practical Tips for Taking Your Already Successful Program to New Heights See real-life examples of how a wide variety of organizations are making their email marketing efforts more effective and more profitable. You'll gain practical tips you can take back, test and implement with your own email program.

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Tuesday, February 02, 2010
Red Door Interactive : RED DOOR INTERACTIVE SPEAKER SERIES: LEVERAGING SOCIAL MEDIA TO ACCELERATE THE CUSTOMER LIFECYCLE
Fuel Cafe - (Located at TAXI) 3455 Ringsby Court, Denver, CO 80216, Denver, CO
Social media is playing a significant role in shaping customer buying decisions. As a result, retailers are abandoning traditional advertising channels in favor of social media and other digital channels to proactively engage consumers in real time. In this edition of Red Door's Speaker Series, a panel of experts will discuss these dramatic changes and provides insights to help optimize your social strategy.

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Tuesday, February 02, 2010
Gotham Media : DIGITAL COCKTAILS: KEYS TO SOCIAL MEDIA CAMPAIGNS
For Your Imagination Studios, New York
INCLUDES WINE RECEPTION Expert panelists in the field of social media and viral communications will offer insights and guidance to what works and what doesn't in creating successful social media and viral campaigns. A discussion of tools, techniques and ideas from the masters.

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Wednesday, February 03, 2010
Laredo Group : HOW TO SUCCESSFULLY BUILD & MANAGE A DIGITAL AGENCY OR DIVISION
Beverly Hilton, Los Angeles, CA
This is a must-do course for executives who need to start and operate a successful interactive media agency or division. Visit our website for a complete course description and outline. Alternate dates/locations also available.

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Thursday, February 04, 2010
Business Development Institute : HEALTHCARE SOCIAL COMMUNICATIONS LEADERSHIP FORUM BREAKFAST
New York University Midtown Campus, 11 West 42nd Street, Rm 421, New York, NY
The Healthcare Social Communications Leadership Forum is an invitation-only exclusive group of senior marketing and communications executives from prominent pharmaceuticals, hospital groups, medical device and technology companies, and managed care providers. The forum was created from our July 23, 2009 Social Communications & Healthcare: Case Studies & Roundtables event which was sold out with over 375 attendees. The feedback from attendees, speakers, and sponsors was so positive that we saw an opportunity to have a smaller, more private forum for knowledge sharing and networking focused on how leading healthcare brands are embracing social communications to achieve business objectives.

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Thursday, February 04, 2010
Advertising Women of New York : WHAT'S HOT IN MEDIA BUYING FOR 2010
The New York Hilton, New York, NY
Moderator: Abbey Klaassen, Executive Editor, Advertising Age Panel: Rob Jayson, President Strategy, Zenith Media USA George Janson, Managing Partner, Director of Print, Group M Ben Kennedy, Director of Business Development, Joule Andy Chapman, Co-Lead of The Exchange, Mindshare

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Monday, February 08, 2010
Borrell Associates : 2010 LOCAL ONLINE ADVERTISING CONFERENCE
Grand Hyatt, New York, NY
Forget the hype. This conference is all about revenue. Borrell's 2010 Local Online Advertising: The 'Business of Making Money' Conference will be unlike any other interactive Internet conference you've attended. It's about making money. Period. At this conference you will explore online advertising business models and strategies, and gain tactical intelligence to "hit the ground running" when you return home.

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Monday, February 08, 2010
Media Buying Academy : MEDIA BUYING ACADEMY'S 4 1/2 DAY BOOT CAMP
Atlanta, Atlanta, GA
Media Buying Academy's Boot Camp is the only 4 1/2 day seminar that teaches the "how-to's" and "ins and outs" of buying both traditional media and the basics of Internet. We've been imitated by many, but ours is a fast-moving, information-packed curriculum taught by experienced, seasoned veterans with style and war stories that will reinforce why things are done the way they are. Our workbooks (5 of them) are over 2,000 pages and worth the cost of tuition by themselves. Don't miss this seminar! Learn how to buy media with power and confidence! Learn about Newspaper, Outdoor, Theater, Radio, Cable TV, Broadcast TV, Transit, Consumer Magazines, B2B, Media Planning Tips and Internet buying. Agency staffers love this class. Marketing Directors learn how to communicate with their agencies. Call 1-800-622-2893 or visit our website at: www.mediabuyingacademy.com Hurry, seating is limited.

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Monday, February 08, 2010
Borrell Associates : 2010 LOCAL ONLINE ADVERTISING CONFERENCE
Grand Hyatt, New York, NY
Forget the hype. This conference is all about revenue. Borrell's 2010 Local Online Advertising: The 'Business of Making Money' Conference will be unlike any other interactive Internet conference you've attended. It's about making money. Period. At this conference you will explore online advertising business models and strategies, and gain tactical intelligence to "hit the ground running" when you return home.

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Wednesday, February 10, 2010
Search Engine Academy of Oregon : SEARCH ENGINE MARKETING TIPS AND TACTICS - A FREE EVENT
MacForce, 100 SE Salmon, Portland, OR
Join Colleen Wright of the Search Engine Academy of Oregon and get some search engine marketing tips and tactics that you can implement immediately at this free seminar. While introducing these marketing nuggets, she will also give you a brief overview of what you will learn in the "Ultimate SEO Mastery Workshop" coming in July. If you have been thinking about taking the class or just want information on SEO basics, this is one hour you don't want to miss.

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Wednesday, February 10, 2010
Gotham Media : FAIR USE: THE MEDIA BALANCING ACT
Frankfurt Kurnit Klein & Selz PC, New York, NY
This hands-on seminar will examine the balance that goes into determining what intellectual property must be licensed and what can be used free of charge in the creation of digital and traditional media. Expert panelists will discuss the application of law, precedent and the determination of what constitutes "Fair Use." This program will be extremely valuable to media and technology attorneys as well as to content producers who must deal with these issues on a regular basis. Breakfast 8:00am-8:30am Program: 8:30am-10:00am Attorneys will be awarded 1.5 CLE credit hours for attending this course. Financial assistance is available for attorneys upon request.

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Wednesday, February 10, 2010
DMA : DMA MOBILE MARKETING DAY
DMA Seminar Center, New York, NY
One day of sessions designed for non-technical marketing professionals needing to get their arms around what mobile means to their business.

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Monday, February 15, 2010
Media Buying Academy : MEDIA BUYING ACADEMY'S 4 1/2 DAY BOOT CAMP
New York, New York, NY
Media Buying Academy's Boot Camp is the only 4 1/2 day seminar that teaches the "how-to's" and "ins and outs" of buying both traditional media and the basics of Internet. We've been imitated by many, but ours is a fast-moving, information-packed curriculum taught by experienced, seasoned veterans with style and war stories that will reinforce why things are done the way they are. Our workbooks (5 of them) are over 2,000 pages and worth the cost of tuition by themselves. Don't miss this seminar! Learn how to buy media with power and confidence! Learn about Newspaper, Outdoor, Theater, Radio, Cable TV, Broadcast TV, Transit, Consumer Magazines, B2B, Media Planning Tips and Internet buying. Agency staffers love this class. Marketing Directors learn how to communicate with their agencies. Call 1-800-622-2893 or visit our website at: www.mediabuyingacademy.com Hurry, seating is limited.

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Tuesday, February 16, 2010
Predictive Analytics World : PREDICTIVE ANALYTICS WORLD
Palace Hotel, San Francisco, CA
Predictive Analytics World is the business-focused event for predictive analytics professionals, managers and commercial practitioners, covering today's commercial deployment of predictive analytics, across industries and across software vendors. The conference delivers case studies, expertise and resources to achieve two objectives: 1) Bigger wins: Strengthen the business impact delivered by predictive analytics 2) Broader capabilities: Establish new opportunities with predictive analytics

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Tuesday, February 16, 2010
GasPedal : BLOGWELL SAN DIEGO: HOW BIG BRANDS USE SOCIAL MEDIA
Naval Air Station North Island, San Diego, CA
Starbucks, Clorox, USAA, Intuit, Avery Dennison, Community Medical Centers, State Farm Insurance, and the U.S. Navy share case studies in corporate social media. You'll learn how to get started, get past roadblocks, and make your social media program phenomenal -- in one afternoon, for just $250. Get practical, how-to advice on creating great content, getting management buy-in, educating employees, keeping lawyers and regulators happy, simple and ethical disclosure, and engaging fans. You'll ask questions, discover new ideas, and get answers from people who have been there, done that -- all in four hours. Presented by GasPedal and the Social Media Business Council.

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Wednesday, February 17, 2010
HD EXPO : DIGITAL ASSET MANAGEMENT CONFERENCE
Universal Hilton, Los Angeles, CA
Createasphere (formerly known as HD Expo) is launching a premier Digital Asset Management Conference. This event focuses on Digital Asset Management in the Entertainment & Media space. We have an impressive line up of speakers from the DAM sector including experts from Universal, Fox Filmed Entertainment, Blizzard Entertainment, and Avid among others. The show runs concurrently with Createasphere's Entertainment Technology Expo which includes a technology exhibition, enabling attendees to explore a number of cutting edge technologies and tools. Please don't hesitate to contact us if you'd like to learn more about the conference, and keep checking on our website, as new speakers and events are added every day.
http://www.createasphere.com/damem_february/index.html Contact Kelly Harrell with any questions regarding attending the event. kelly@createasphere.com 818-842-6611

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Wednesday, February 17, 2010
Paragon Media : MEDIA PLANNING & BUYING SEMINAR
Tampa, FL
This 4-module program (each a half-day, for which you can sign up individually) for advertisers, media sales reps, ad agencies and media agencies is designed to teach the fundamentals of the media planning and buying process. Basic terms & concepts are covered, with work sessions putting them to practical use. Each major medium is covered in depth, including how each medium is used, its value to the advertiser, the problems facing each medium and the potential impact upon the advertiser's message. Participants next learn how an advertiser translates their marketing goals into media solutions and finally, how media is selected & purchased.

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Wednesday, February 17, 2010
Direct Response Academy : DRTV BOOT CAMP WITH ADVANCED MEDIA & LOGISTICS
South Beach Marriott, Miami Beach, Miami, FL
The Direct Response Academy's DRTV Management Boot Camp with Advanced Media & Logistics will be held in Miami Beach, Florida. This is the gold standard training course on infomercial marketing management. The program covers product feasibility to creative & production to product fulfillment and retail sell-through. The program includes an in-depth study of the best practices of managing and buying DRTV media, and how it differs from general ad buys.

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Thursday, February 18, 2010
DemandROMI : MARKETING ROI WORKSHOP WITH BONUS SOCIAL MEDIA ROI
The Ashford Club, Atlanta, GA, Atlanta, GA
You've worked hard developing your strategy. Now make sure it works. Attend this workshop & learn how to prove & improve you marketing performance. This marketing ROI and metrics workshop will help you do just that. 3 Key take-aways: 1. Learn how to improve your marketing mix to drive increased revenue, profit and market share 2. Master essential marketing ROI tactics 3. Leverage real case studies to build your own marketing effectiveness culture 4. Bonus: Measuring & managing the ROI of Social Media

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Thursday, February 18, 2010
Oregon Training Network : AGILE SCRUM MASTER CERTIFICATION
Hilton Portland & Executive Tower, 921 SW Sixth Avenue, Portland, OR
SolutionsIQ Certified ScrumMaster Training gives you all the tools and information you need to get started with Scrum and Agile. Delivered by SolutionsIQ's world-renowned Certified ScrumMaster Trainers, this course shares time-tested practices for managing Product Backlogs, planning your releases and iterations (Sprints), and tracking and reporting progress. You'll learn how to lead Sprint Planning meetings, Daily Scrum meetings, Sprint Review meetings, Sprint Retrospectives, and much more.

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Friday, February 19, 2010
Paragon Media : INTERNET MEDIA PLANNING & BUYING SEMINAR 101
Tampa, FL
This half-day program for advertisers, media sales reps, ad agencies and media agencies covers the basics as well as the more recent developments in online advertising. Basic terms and concepts are covered followed by an overview of various solutions available today, including rich media, search, social media, email and viral marketing to name a few. Participants will leave the session with a thorough understanding of the different options available to them.

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Friday, February 19, 2010
Paragon Media : INTERNET MEDIA PLANNING & BUYING SEMINAR 201
Tampa, FL
This half-day draws upon the many principles introduced in the morning session. Covered are the various ways of targeting as well as the metrics that are used to measure success for branding versus performance objectives. Participants will learn how to evaluate digital options against marketing goals, the value of buying on a CPM versus CPC/CPA basis, how ads are served, how to evaluate providers, etc. Finally, participants learn how to execute a buy, what to include in an RFP as well as an insertion order and how to optimize a campaign.

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Plan Ahead
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Monday, February 22, 2010
Media Buying Academy : MEDIA BUYING ACADEMY'S 4 1/2 DAY BOOT CAMP
Cincinnati, OH

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Monday, February 22, 2010
Gravity Summit : GRAVITY SUMMIT AT UCLA - SOCIAL MEDIA MARKETING FOR BUSINESS
330 DeNeve Drive Los Angeles CA 90095, Los Angeles, CA

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Wednesday, February 24, 2010
OMMA METRICS & MEASUREMENT
New York City

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Wednesday, February 24, 2010
OpenDialogue Inc. : 3RD ANNUAL SOCIAL MEDIA MARKETING: GET CONNECTED: TAPPING INTO THE ZEITGEIST
The Old Mill Inn, Toronto

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Wednesday, February 24, 2010
Alcove Networks : TALK NYC - ROUND 1
Tribeca, New York, NE

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Thursday, February 25, 2010
OMMA BEHAVIORAL
New York City

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Thursday, February 25, 2010
Oregon Training Network : INTEGRATING SUSTAINABILITY INTO YOUR BUSINESS PRACTICES
Lloyd Center DoubleTree Executive Meeting Center, Portland, OR

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Sunday, February 28, 2010
Direct Response Academy : ADVANCED DRTV MEDIA
(To be announced soon), San Francisco, CA

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Monday, March 01, 2010
Media Buying Academy : MEDIA BUYING ACADEMY'S 4 1/2 DAY BOOT CAMP
Boston, Boston, MA

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Monday, March 01, 2010
Laredo Group : INTELLIGENT SELLING OF INTERACTIVE ADVERTISING - LEVEL I
Friars Club, 57 East 55th Street, New York, NY

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Monday, March 01, 2010
agencyside : REINVENTING THE AGENCY SALES MODEL
Tempe, AZ

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Tuesday, March 02, 2010
Laredo Group : INTELLIGENT PLANNING & BUYING OF INTERACTIVE MEDIA - LEVEL II
Friars Club, 57 East 55th Street, New York, NY

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Tuesday, March 02, 2010
Laredo Group : INTELLIGENT SELLING OF INTERACTIVE ADVERTISING - LEVEL II
Friars Club, 57 East 55th Street, New York, NY

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Tuesday, March 02, 2010
Omniture : OMNITURE SUMMIT 2010
Grand American Hotel, Salt Lake City, UT

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Wednesday, March 03, 2010
Laredo Group : INTELLIGENT SOCIAL MEDIA MARKETING
Friars Club, 57 East 55th Street, New York, NY

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Thursday, March 04, 2010
Laredo Group : INTELLIGENT RESEARCH, MEASUREMENT & ANALYTICS
Friars Club, 57 East 55th Street, New York, NY

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Thursday, March 04, 2010
Sohobiztube.com : THE CO-ALIGNMENT OF THE CORPORATE AND PERSONAL BRAND - CHICAGO
The Simpson Multi-Purpose Room at Loyola University of Chicago, Chicago, IL

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Monday, March 08, 2010
Media Buying Academy : MEDIA BUYING ACADEMY'S 4 1/2 DAY BOOT CAMP
Denver, Denver, CO

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Tuesday, March 09, 2010
Next Level Summits : FOOD MARKETING SUMMIT
Desert Springs JW Marriott Resort & Spa CA, SC

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Tuesday, March 09, 2010
We Media : WE MEDIA MIAMI '10
University of Miami, Storer Auditorium, Miami, FL

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Tuesday, March 09, 2010
We Media : WE MEDIA MIAMI CONFERENCE
University of Miami, Miami, FL

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Wednesday, March 10, 2010
Search Engine Academy of Oregon : SEARCH ENGINE MARKETING TIPS AND TACTICS - A FREE EVENT
MacForce, 100 SE Salmon Portland, OR 97214, Portland, OR

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Monday, March 15, 2010
Media Buying Academy : MEDIA BUYING ACADEMY'S 4 1/2 DAY BOOT CAMP
Baltimore, Baltimore, MD

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Monday, March 15, 2010
Search Engine Academy of Oregon : ULTIMATE SEO MASTERY WORKSHOP - 2-DAY ESSENTIALS
MacForce, 100 SE Salmon , Portland, OR

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Wednesday, March 17, 2010
OMMA GLOBAL SAN FRANCISCO
San Francisco, CA

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Wednesday, March 17, 2010
Paragon Media : MEDIA PLANNING & BUYING SEMINAR
Los Angeles

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Friday, March 19, 2010
Paragon Media : INTERNET MEDIA PLANNING & BUYING SEMINAR 101
Los Angeles

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Friday, March 19, 2010
Paragon Media : INTERNET MEDIA PLANNING & BUYING SEMINAR 201
Los Angeles

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Monday, March 22, 2010
Media Buying Academy : MEDIA BUYING ACADEMY'S 4 1/2 DAY BOOT CAMP
Seattle, Seattle, WA

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Monday, March 22, 2010
BIA/Kelsey : MARKETPLACES 2010
Sheraton San Diego Hotel & Marina, San Diego, CA

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Monday, March 22, 2010
The Advertising Research Foundation : RE:THINK2010: THE ARF 56TH ANNUAL CONVENTION
Marriott Marquis, New York, NY

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Monday, March 22, 2010
Search Engine Academy of Oregon : ULTIMATE SEO MASTERY WORKSHOP - 3-DAY ADVANCED
MacForce, 100 SE Salmon , Portland, OR

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Wednesday, March 24, 2010
Custom Publishing Council : CUSTOM CONTENT CONFERENCE
Hutton Hotel, Nashville, TN

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Wednesday, March 24, 2010
Business Development Institute : SOCIAL REPUTATION MANAGEMENT PROTECTING & STRENGTHENING YOUR BRAND ACROSS THE SOCIAL WEB
The Graduate Center of The City University of NY 365 Fifth Avenue, Conference Level C, New York, NY

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Monday, March 29, 2010
Media Buying Academy : MEDIA BUYING ACADEMY'S 4 1/2 DAY BOOT CAMP
Las Vegas, Las Vegas, NV

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Thursday, April 01, 2010
MI6 : 2010 MI6 GAME MARKETING CONFERENCE
Grand Hyatt , San Francisco, CA

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Monday, April 05, 2010
Media Buying Academy : MEDIA BUYING ACADEMY'S 4 1/2 DAY BOOT CAMP
Minneapolis, Minneapolis, MN

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Wednesday, April 07, 2010
Strategy Institute : 3RD ANNUAL DIGITAL MEDIA MEASUREMENT & PRICING SUMMIT
Doubletree Metropolitan Hotel , New York, NY

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Monday, April 12, 2010
Media Buying Academy : MEDIA BUYING ACADEMY'S 4 1/2 DAY BOOT CAMP
Nashville, Nashville, TN

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Monday, April 12, 2010
Laredo Group : INTELLIGENT PLANNING & BUYING OF INTERACTIVE MEDIA - LEVEL I
New York Friars Club, New York, NY

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Monday, April 12, 2010
Laredo Group : INTELLIGENT SELLING OF INTERACTIVE ADVERTISING - LEVEL I
New York Friars Club, New York, NY

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Tuesday, April 13, 2010
Laredo Group : INTELLIGENT PLANNING & BUYING OF INTERACTIVE MEDIA - LEVEL II
New York Friars Club, New York, NY

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Tuesday, April 13, 2010
Laredo Group : INTELLIGENT SELLING OF INTERACTIVE ADVERTISING - LEVEL II
New York Friars Club, New York, NY

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Wednesday, April 14, 2010
Laredo Group : HOW TO SUCCESSFULLY BUILD & MANAGE A DIGITAL AGENCY OR DIVISION
New York Friars Club, New York, NY

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Wednesday, April 14, 2010
Laredo Group : INTELLIGENT SOCIAL MEDIA MARKETING
New York Friars Club, New York, NY

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Thursday, April 15, 2010
Laredo Group : INTELLIGENT RESEARCH, MEASUREMENT & ANALYTICS
New York Friars Club, New York, NY

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Monday, April 19, 2010
Media Buying Academy : MEDIA BUYING ACADEMY'S 4 1/2 DAY BOOT CAMP
Los Angeles, Los Angeles, CA

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Wednesday, April 21, 2010
eMA -The eMarketing Association : THE POWER OF EMARKETING
Marriott Union Square, San Francisco, CA

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Thursday, April 22, 2010
Forrester Research : FORRESTER'S MARKETING FORUM 2010
Hyatt Regency Century Plaza, Los Angeles, CA

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Monday, April 26, 2010
Media Buying Academy : MEDIA BUYING ACADEMY'S 4 1/2 DAY BOOT CAMP
Syracuse, NY

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Monday, May 03, 2010
Media Buying Academy : MEDIA BUYING ACADEMY'S 4 1/2 DAY BOOT CAMP
Chicago, Chicago, IL

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Monday, May 10, 2010
Media Buying Academy : MEDIA BUYING ACADEMY'S 4 1/2 DAY BOOT CAMP
Richmond, VA

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Monday, May 17, 2010
Media Buying Academy : MEDIA BUYING SOFTWARE SEMINAR
Austin, Austin, TX

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Monday, May 24, 2010
Media Buying Academy : MEDIA BUYING ACADEMY'S 4 1/2 DAY BOOT CAMP
Phoenix, Phoenix, AZ

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Monday, June 07, 2010
International Academy of Digital Arts & Sciences in conjunction with the Mayor's Office of Film, Theatre and Broadcasting : INTERNET WEEK NEW YORK 2010
Venues Throught New York city, New York, NY

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Monday, June 07, 2010
Media Buying Academy : MEDIA BUYING ACADEMY'S 4 1/2 DAY BOOT CAMP
Atlanta, Atlanta, GA
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